Entering a cooperation, global strategic alliance, or joint venture enables companies to benefit from each other’s strengths and capabilities.
Explanation of cooperation terms:
Cooperation in general is a form of voluntary, intercompany collaboration by at least two companies while maintaining economic and legal independence.
The goal-oriented cooperation aims to jointly achieve one or more higher-order objectives that can only be attained together. Such cooperation is typically performed on the basis of a cooperation agreement.
- Strategic alliance
This special type of cooperation is defined as an alliance of companies that are at the same level on the value-added chain. In a strategic alliance, two or more companies achieve a common objective.
Partners in strategic alliances remain essentially independent after the alliance is formed. Cooperations of this type are generally intended for the short to medium term.
- Joint venture
This special form of cooperation involves an association for an unlimited duration between two or more independent partners to found a joint venture. This newly formed company performs all tasks related to the mutually agreed goals. For these reasons, we do not address joint ventures.