Software & Apps

MEET LIQUID – THE DESIGN SYSTEM

Use Liquid to create and develop digital products to make science faster, treatments more personalized, and everyday work more enjoyable. 

The Liquid Design System has been created by the User Experience Strategy & Design unit, part of the Chief Digital Organization at Merck KGaA, Darmstadt, Germany, in order to establish a unified and high-quality look and feel for digital products that are being developed at and for our company. We want to provide designers and developers, as well as project managers and everyone who is interested in digital product design, with a tool kit for creating outstanding digital products in our company’s signature style. The Liquid Design System is a living object that will develop and grow over time, as the experience of our applications should be constantly improving through future projects and learning. 

  • LOGOS

    Our logos are the heart of our brand. They should always be displayed as prominently as possible.

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  • DESIGN BASICS

    Our brand is our most important asset. With our unique and vibrant brand design, we differentiate ourselves positively from our competition.

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  • NARRATIVE

    Our narrative captures the true essence of our brand in words. Its purpose? To help us tell our story.

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